KSI Net Worth: He Earned His Fortune in Boxing, Music, and YouTube
KSI Net Worth
KSI net worth is around $30 million in 2025. He made his money from YouTube, music, boxing, and business deals. Starting as a gamer online, KSI has become one of the most popular internet stars. His success keeps growing every year.
| Net worth | $100 Million |
| Category | Richest Celebrities, Rappers |
| Profession | YouTuber, Online streamer, Actor, Rapper, Influencer, Gamer, Internet celebrity, Author, Soccer player, Professional Boxer, Entrepreneur, Comedian, Commentator, Television producer |
| Nationality | British |
| Age | 31 years |
| Height | 5 ft 11 in (180 cm) |
| Real Name | Olajide Olayinka Williams Olatunji. |
| Zodiac Sign | Gemini |
| Birth Date | June 19, 1993 |
| Birth Place | London, United Kingdom |
| Gender | Male |
| Eye Colour | Blue eyes |
| Hair Colour | Naturally black hair |
| Music Career | Debut album “Dissimulation” (2020), second album “All Over the Place” (2021), several hit singles |
| Boxing Record | Total fights: 5; Wins: 4; Losses: 1 |
| Father | Jide Olatunji |
| Mother | Yinka Olatunji |
| Siblings | Deji Olatunji (YouTuber & Boxer) |
| YouTube Channels | KSI, JJ Olatunji, KSIClips |
| Subscriber Count | Over 25 million subscribers across his channels |
Early Life
KSI, born Olajide Olatunji on June 19, 1993, is a popular YouTuber, rapper, and boxer from Watford, England. He grew up with his brother Deji, who is also a YouTuber. KSI became famous for his gaming videos and later joined the Sidemen group. Despite his success, he’s had ups and downs, including public issues with his family.
Personal Life
KSI cares deeply about helping others. He’s joined charity shows like Comic Relief and Children in Need, and has donated to causes like Black Lives Matter and SpecialEffect. With the Sidemen, he helped raise nearly £400,000 through charity football matches. KSI is always finding ways to give back and support those in need.
Family of KSI
KSI, born Olajide Olayinka Williams Olatunji, comes from a supportive family. His father, Jide Olatunji, is Nigerian, and his mother, Yinka Olatunji, is from London. He has a younger brother, Deji Olatunji, who is also a popular YouTuber and boxer. The Olatunji family has been a big part of KSI’s journey in the entertainment industry.
Music Career
KSI made a powerful music debut with his 2020 album Dissimulation, hitting #1 in Ireland and #2 in the UK. Packed with hits like “Down Like That” and “Houdini,” the Gold-certified album showcased major collaborations. He followed up with All Over the Place in 2021, which topped UK charts and delivered fan-favorites like “Really Love” and “Don’t Play.” KSI’s music journey also includes standout EPs like Keep Up and Jump Around.
2015–2016: Early releases
KSI, a former YouTube comedy-rapper, released his debut single “Lamborghini” in 2015, which charted at number 30 in the UK. His first EP, Keep Up, also released in 2015, hit number 13 on the UK Albums Chart. In 2016, he followed up with the Jump Around EP, featuring tracks like “Goes Off” and “Friends with Benefits.”
2017–2019: Independent releases
On June 23, 2017, KSI released “Creature,” which reached number 100 on the UK Singles Chart. It was the first single from his third EP, Space, followed by his fourth EP, Disstracktions, on October 6, 2017, which hit number 31 on the UK Albums Chart. In 2019, KSI’s collaborative album with Randolph, New Age, debuted at number 17 on the UK Albums Chart and secured the top spot on the UK R&B Albums Chart.
2019–2020: New record label signing and Dissimulation
In November 2019, KSI signed with RBC Records and BMG to boost his international music career. His debut album Dissimulation debuted at number two on the UK Albums Chart in May 2020. With hit singles like “Down Like That” and “Lighter,” KSI quickly became a chart-topping force, earning gold and platinum certifications.
2020–present: All Over the Place and new releases
KSI’s 2020 single “Really Love” hit the UK Top 3 and earned gold certification. His 2021 tracks, including “Don’t Play” and “Holiday,” solidified his success, with “Don’t Play” going platinum. His album All Over the Place debuted at number one, and KSI recently earned a BRIT Billion Award for over one billion streams.
Boxing career
Starting influencer boxing against Joe Weller
Hostilities between KSI and British YouTuber Joe Weller began in late 2017, sparked by Twitter spats and diss tracks. Their rivalry culminated in an amateur boxing match on February 3, 2018, at Copper Box Arena, London, where KSI won by technical knockout in the third round. After the fight, KSI praised Weller for his mental health advocacy and toughness, before challenging other notable figures like Logan Paul and Jake Paul.
Two bouts against Logan Paul
On February 24, 2018, KSI and Logan Paul faced off in a white-collar amateur boxing match, which ended in a majority draw. A rematch took place on November 9, 2019, at the Staples Center in Los Angeles, this time as a professional fight. KSI won the highly anticipated battle by split decision, securing victory with scores of 56–55 and 57–54 in his favor.
YouTube Career
In 2008, KSI began his YouTube journey with the channel “JideJunior” before launching “KSIOlajideBT” in 2009. He rose to fame through FIFA gaming videos and reached 1 million subscribers by 2012. KSI later joined the popular Sidemen group in 2013, expanding into vlogs and comedy sketches. His bold content and online feuds, including a brief Sidemen split in 2017, kept fans hooked and boosted his online presence.
Prime Energy Drink
KSI and Logan Paul have skyrocketed their net worths with the success of Prime energy drink. Launched in 2022, Prime quickly became a global sensation, generating an estimated $565 million in revenue within a year. While the duo aren’t majority owners, their equity stakes rumored to be as high as 20% each could be worth up to $600 million. With star endorsers like Patrick Mahomes and Erling Haaland, Prime is redefining the sports drink industry.
2008–2013: Beginnings and FIFA videos
KSI, originally “JideJunior,” started his YouTube career in 2008 and later launched his main channel, “KSI Olajide BT,” in 2009, where he gained popularity with FIFA gaming videos. Dropping out of college to pursue YouTube full-time, he reached 1 million subscribers by 2012. Despite facing controversies, KSI has grown into a successful content creator, known for his vlogs and gaming content.
2013–present: Sidemen and expanding content
KSI joined the Sidemen in 2013, quickly rising to fame with their fun challenges and gaming content. He became one of the top YouTubers, appearing in comedy shows and collaborating with big brands. By 2023, KSI earned $24 million, cementing his place as a leading influencer in the UK and globally.
Return after hiatus
KSI vs Swarmz & Pineda
On July 1, 2022, KSI was set to face Alex Wassabi at MF & DAZN: X Series 001, but after Wassabi’s concussion, Swarmz replaced him. KSI also fought Luis Alcaraz Pineda after Ivan Nikolov was removed due to controversial tattoos. KSI won both bouts, claiming and retaining the MFB cruiserweight title.
KSI vs Temperrr
On November 19, 2022, KSI was set to face Dillon Danis as the main event for MF & DAZN: X Series 004 at Wembley Arena in London on January 14, 2023. However, Danis withdrew in early January due to preparation issues, leaving KSI to defend his MF cruiserweight title against FaZe Temperrr on short notice. KSI dominated the fight, securing a first-round knockout to retain his title.
KSI vs Fournier
On March 22, it was announced that KSI would face businessman and professional boxer Joe Fournier at MF & DAZN: X Series 007 on May 13 at Wembley Arena, London. KSI initially won the fight by 2nd round KO, retaining his MFB cruiserweight title, but controversy erupted after replays showed an illegal elbow strike. On May 15, Fournier appealed, and the Professional Boxing Association (PBA) ruled the fight a no-contest on May 19.
First defeat against Tommy Fury
KSI faced Tommy Fury at MF & DAZN: X Series 10 on October 14, 2023, in Manchester, where Fury won by a controversial unanimous decision. The event drew 1.3 million pay-per-view buys, making it one of the year’s biggest. KSI appealed the decision, but the Professional Boxing Association rejected it in December.
Cancelled outnumbered bout
On June 2, 2024, KSI announced his return to the boxing ring in August after a 10-month hiatus following his loss to Fury. Initial reports suggested a fight with Amir Khan, but KSI later revealed that Khan wouldn’t be his opponent, though the match could happen later. On June 30, 2024, KSI confirmed a 2 vs. 1 tag team match against Slim Albaher and Anthony Taylor, only for KSI to withdraw from the fight on August 1 due to injury.
Second cancelled bout against Dillon Danis
KSI announced his return to the ring in early 2025, with Misfits Boxing revealing the fight details during X Series 20 on January 18. Originally set to face Wayne Bridge, the match ended in a brawl, and Bridge withdrew due to KSI’s comments. Dillon Danis was later announced as his new opponent, but the fight was postponed, with X Series 22 now scheduled for May 16, 2025.
Film and television career
In 2016, KSI and Caspar Lee starred in the comedy film Laid in America, released direct-to-video by Universal Pictures. Two years later, KSI released KSI: Can’t Lose, a documentary showcasing his rise to fame in the boxing world. In 2023, KSI launched KSI: In Real Life, a documentary on Amazon Prime, offering fans a closer look at his career and life. He also appeared as a guest judge on Britain’s Got Talent in 2025.
Business ventures
KSI and the Sidemen have built a diverse business empire, launching brands like Sidemen Clothing, Sides restaurant, and XIX Vodka. They also created Prime Hydration in 2022 with Logan Paul, followed by Lunchly, a kids’ lunch kit company with MrBeast. KSI further expanded into music with “The Online Takeover” label and boxing through Misfits Boxing, while also becoming president of Baller League UK.
Video games
In 2016, KSI partnered with Endemol Shine Group to launch KSI Unleashed, a mobile game for iOS and Android. The game was eventually removed from both app stores. In 2018, KSI promoted EA Sports UFC 3 by training with UFC champion Michael Bisping. Later, in August 2021, KSI collaborated with Roblox to host a virtual album launch party, showcasing his influence in both gaming and music.
Writing
In 2015, KSI released his autobiography KSI: I Am a Bellend, hitting shelves in the UK on September 24 and the US five days later. To promote the book, KSI went on a tour that lasted until October 4, 2015. The following year, on October 18, 2016, KSI and the Sidemen launched Sidemen: The Book, which became a UK best-seller, selling over 26,000 copies in just three days.
Wrestling
On April 1, 2023, KSI made a memorable WWE WrestleMania 39 appearance, teaming up with Logan Paul in a Prime Bottle costume. During the match against Seth Rollins, KSI was frog splashed by Paul after a dramatic switch. KSI returned to WWE on March 8, 2024, to celebrate Prime’s WWE partnership, but was interrupted by a surprise RKO from Randy Orton.
Income and wealth
In 2015, KSI earned over $4.5 million, making him the fifth-highest-paid YouTuber at the time. By 2020, his annual earnings were estimated at £12 million, rising to £25 million in 2021. His business ventures span property investments, cryptocurrency, and collaborations with brands like notwoways. In 2024, KSI was ranked among the UK’s richest creators, with a shared fortune of £50 million, highlighting his success in both digital and business endeavors.
Charity
KSI has supported various charities over the years, from donating $10,000 to SpecialEffect in 2015 to raising over £50,000 for the Anthony Walker Foundation in 2023. He also helped raise $10.7 million for charity during a 2025 football event. His continued efforts show his dedication to giving back.
Awards and Nominations
KSI has earned widespread recognition for his impact across music, YouTube, and entertainment. He won the Diamond Creator Award in 2016 and was named Vlogger of the Year by NME. His hit song “Lighter” earned him an Amazon Music UK award and a BRIT nomination in 2020. With accolades from the Shorty, MOBO, MTV, and Rated Awards, KSI continues to shine as a top digital creator and entertainer.
Background and build-up
After their first match, KSI requested a rematch with Logan Paul be pushed to May 2019, hoping for a better time slot for UK fans. While May was discussed, no official date was set. Eventually, both fighters announced the rematch would happen on November 9, 2019, at the Staples Center in Los Angeles. This time, it would be a professional fight, without headgear, promoted by Matchroom Boxing.
Press conferences
KSI held several press conferences in the lead-up to his fights, especially those with Logan Paul. These events were known for being intense and often chaotic, filled with trash talk, bold claims, and hyped-up crowds.
For example:
- First Fight (2018): The press conferences in London and Los Angeles were packed with fans. KSI and Logan Paul exchanged insults, building anticipation and making headlines. KSI even wore a wig mocking Logan Paul at one of them.
- Second Fight (2019): As it was a professional bout, the press conferences were more formal but still full of energy. Promoter Eddie Hearn helped organize them, adding a more official boxing vibe. Both fighters stayed in character, trading jabs to hype the fight.
Coaches
Paul trained with former heavyweight champion Shannon Briggs, while KSI worked with Viddal Riley and Jeff Mayweather, the uncle of Floyd Mayweather Jr. Because it was a pro boxing event, only licensed fighters could join. Some YouTubers were disappointed since the event had started as a YouTube boxing match.
Criticism
The YouTuber boxing match faced backlash, with some calling it a “cash grab” and doubting its seriousness. Critics didn’t like that real title fights were placed below it. But others saw the positives, saying it could bring new fans to boxing. Big names in the sport even showed support, praising the fighters’ effort and training.
Fight summary
The weigh-in for the KSI vs. Logan Paul fight took place on November 8 in Los Angeles, with Paul weighing 199.4lbs and KSI at 193.4lbs. KSI came out aggressive in the early rounds, while Paul took a more cautious approach. A controversial moment in the fourth round saw Paul penalized for illegal punches, costing him two points. After six intense rounds, KSI won by split decision, and while Paul pushed for a rematch, KSI shut it down, saying he was ready to move on.
Attendance
The KSI vs. Logan Paul II fight drew a crowd of 12,000 fans, including several celebrities. Big names like Justin Bieber, Post Malone, Wiz Khalifa, and Mike Tyson were in attendance. Jake Paul, Tyron Woodley, Dan Bilzerian, and KSI’s YouTube group, the Sidemen, also showed up to watch the action live.
Broadcasting
The fight was streamed live on DAZN in the U.S. and seven other countries, and on Sky Sports Box Office in the U.K. for £9.95. FITE TV handled streaming in other regions without broadcast rights. Despite not airing on YouTube due to piracy concerns, the fight still reached 2 million PPV buys worldwide. It became DAZN’s third most streamed fight of 2019 and sold 216,000 PPV buys in the U.K. alone.
Wife and Children of KSI
KSI is in a long-term relationship with a woman he met in 2017, but he keeps her identity private. She works a regular job and stays out of the spotlight. They are not married yet and don’t have children, but KSI has said he’s open to both in the future.
Purses
KSI and Logan Paul were guaranteed at least $900,000 each for their boxing match, according to their contract with the California State Athletic Commission. However, their total earnings are likely much higher when including pay-per-view sales and sponsorship deals.
Sidemen Clothing
Since 2014, the Sidemen have been selling and distributing their own clothing line. In 2021, they teamed up with Italian brand Ellesse for a special collection. They opened their first physical store in Kent in 2023, followed by another in Birmingham in 2024. Recently, they partnered with Paramount to launch a Teenage Mutant Ninja Turtles-themed apparel line.
Side+
In September 2021, the Sidemen launched Side+, a subscription app offering exclusive behind-the-scenes content from their YouTube videos and more. On January 14, 2022, they announced the app’s availability on Xbox, making it accessible to even more fans.
Sides
In November 2021, the Sidemen launched Sides, a restaurant chain offering chicken and plant-based dishes like sandos and sliders. The first physical location opened in Boxpark Wembley in February 2022, with huge demand on launch day. By September 2022, Sides expanded to over 80 kitchens in the UK and UAE, and a second branch opened in Croydon.
XIX Vodka
XIX Vodka is a premium vodka known for its smooth, crisp flavor made from natural spring water and wheat. With its sleek design, it’s gained popularity in the luxury spirits market. The brand has also helped boost the net worth of investors like KSI, who continues to expand his business success.
Book
XIX Vodka is a high-quality vodka known for its smooth, crisp taste. Made with natural spring water and wheat, it’s popular in the luxury spirits market. KSI’s involvement has also helped increase its success and boost his net worth.
Documentary and web series
KSI, a founding member of the Sidemen, has built a massive net worth through YouTube, music, boxing, and business ventures. Projects like The Sidemen Show on YouTube Premium and The Sidemen Story on Netflix have boosted the group’s global reach. In 2024, they launched Inside, a high-stakes reality series, further cementing their influence and KSI’s growing fortune.
Best Cereal
In March 2024, the Sidemen partnered with British oat brand Mornflake to launch Best Cereal, starting with two flavors: Choco Crunch and Caramel Gold. As a key member of the Sidemen, KSI’s growing ventures, including this cereal brand, have helped boost his net worth significantly.
Wembley Cup
KSI, a founding member of the Sidemen, has built a massive net worth through YouTube, music, boxing, and business ventures. In 2015, while his fellow Sidemen took part in the Wembley Cup charity match, KSI did not participate. Despite his absence, the event gained major attention, with Spencer FC beating Sidemen United 5–2.
Sidemen Charity Match
The Sidemen Charity Match 2025 was held at Wembley Stadium and featured KSI leading Sidemen FC against IShowSpeed’s YouTube Allstars. The game ended in an exciting 9–9 draw, with the Allstars winning 5–4 on penalties. Over £4.7 million was raised for charity. KSI also performed during halftime alongside AJ Tracey.
Real Estate
In a 2020 interview with Men’s Health, KSI revealed he owns over ten properties across England, valued at more than £10 million. By December 2021, he upgraded his living situation, leaving a shared flat to buy a luxurious £10 million house in London. His growing real estate portfolio highlights his success beyond YouTube and music.
FAQs About KSI’s Net Worth
1. What is KSI’s net worth in 2025?
KSI’s net worth is estimated to be around $100 million as of 2025, thanks to his success in YouTube, music, boxing, and business ventures.
2. How does KSI make his money?
He earns from multiple sources, including YouTube ad revenue, music sales and tours, boxing matches, brand deals, and businesses like Prime Hydration and Sidemen Clothing.
3. Is KSI richer than Logan Paul?
Both KSI and Logan Paul are multi-millionaires with similar income sources. Their net worths are often compared, but they fluctuate depending on ongoing ventures and investments.
4. What businesses does KSI own?
KSI co-owns Prime Hydration, Misfits Boxing, XIX Vodka, and has investments in Sidemen Clothing, real estate, and tech/startup brands like notwoways and The Fellas Studios.
5. Does KSI still upload YouTube videos?
Yes, KSI is still active on YouTube, although he now focuses more on business, music, and boxing. He frequently appears on Sidemen channels as well.
Conclusion
KSI’s journey from a FIFA YouTuber to a global entertainment mogul is a true rags-to-riches story. With smart moves across YouTube, music, boxing, and business, he has built an empire worth around $100 million. His success proves that with talent, consistency, and a strong personal brand, the possibilities are limitless. And knowing KSI, this is likely just the beginning.
